You have the sauce, I help bottle it.

I design it, then I build it — turning creative ideas into products people actually use, with a recipe your team can follow.

Ketchup bottle with a Dawson label featuring Jerrayah Dawson's portrait, reflected on a black surface

Research-led product design, from first interview to shipped build. EdTech tools, iOS apps, and usability studies, each with the full process behind it.

UX/UI Work

Design Work

Branding, print, and apparel from Dawson Creative Studio, plus the classroom materials I designed as a teacher. Candle Soda, patches, posters, and more.

Video Work

Directing and editing for clients and my own content, from social Reels and ads to a 2D animated short.

Primary Skills

Illustration of a phone prototype linked to a code editor with a Shipped badgeIllustration of a sign-up screen connected to a confirmation screen in a prototype flow

Prototyping & AI Builds

Figma to working prototype, then shipped in code with Claude Code.

Illustration of a math quiz question with the correct answer checked and an A+ grade
Illustration of a math quiz question with the correct answer checked and an A+ grade

EdTech Product Design

I taught STEM. Now I design tools for teachers, students, and admins.

Illustration of a t-shirt with a logo and a fan of color swatches

Branding & Graphic Design

Logos, packaging, print, and apparel, from Candle Soda to custom patches.

Illustration of sticky notes asking "why?" and a magnifying glass with an "Insight" badge

User Research

I run the research and see it through. Findings lead the build, not guesses.

Illustration of UI components (type, color swatches, buttons and toggles) with a "Tokens" badge

Design Systems

Tokens, components, and docs. Built so the team can follow it like a recipe.

Illustration of a video player, clapperboard and editing timeline

Video Editing & Motion

Reels, ads, and 2D animation. I direct and edit, story first.

Why the ketchup bottle?

Building a design system can get messy. The best ones aren't the prettiest — they're the ones every person on the team can follow like a recipe.

The ketchup bottle is my favorite UX reference: an ordinary object designed so well it keeps working long after anyone stops thinking about it. That's the goal — products that hold up as teams and ideas grow.

Diagram: a messy red blob of sticky notes and rough buttons, with an arrow pointing to a tidy UI kit card of colors, type sizes, buttons, and an input field

Bottled

One system everyone can use

The sauce

Ideas, sketches, one-offs

Got sauce? Let’s bottle it.

Open to product design roles in EdTech and AI-assisted tools.